The Client
The SCC SMBZ Summit is an annual event hosted by the Cabrillo College Santa Cruz Small Business Development Center. In 2022, I was tasked with creating a website for the event that included a list of guests, a schedule, and an API to purchase tickets.
The challenge
The Solution
We experimented by using both geometric and organic shapes along with lab elements. ( I’d lost my initial sketches as this is a pretty old project, but one of my favourite) The result is clear, the organic shapes contained within a geometric device communicates clearly and accurately. It is easily recognisable.
The Result
After a few round of discussion with the client, we actually make the decision to go with this due to it’s boldness and simplicity.